You Reap What You Cheap
"Sounds about right."
⚠️ BUSINESS HUMOR WARNING
The following contains educational parody and inconvenient truths. Side effects may include informed decision making and buyer’s remorse prevention. If you’ve already made questionable roofing choices, this site is therapy, not judgment. 🫶🏻
Legal Reality: We’ve all purchased cheap things and regretted it. It’s perfectly fine to laugh about it and move on.
.png)
PURPOSE STATEMENT
Do your budget meetings sound like prayer circles?
If you answered yes, please keep reading - your future self will thank you.
We employ humor to help prevent future pain.
Of all the areas where you shouldn’t hunt for discounts, it’s your overhead shield from the weather.
Some discounts should make you nervous.It’s like buying a parachute from the lowest bidder. GERONIMO! 🪂
.jpg)
⚖️ The Physics of Roofing Decisions
Remember teeter-totters? Same principle applies here.
Three Universal Laws
We’ve all experienced these - this is therapy time 😀
Newton's Law of Roofing
For every shortcut, there’s an equal and opposite expensive consequence
Murphy’s Law of Cheap Materials
If it can leak, it will leak (usually during your biggest client meeting)
The Law of Roofing Karma
You reap what you cheap
5 Stages of Cheap Roof Grief
Denial
01
Frustration
02
Bargaining
03
Depression
04
Acceptance
05
🎬 Coming Soon to a Building Near You
Your Roof Investment Has Two Parts:
Time and Money. As you lower one, you raise the other.
WHAT CHEAP REALLY COSTS
Black mold is serious
Moisture trapped in your roof is risky
Cheap affects your sleep
Emergency repairs don’t happen at convenient times
WHAT QUALITY DELIVERS
Smooth out your annual facilities budget
No worries for decades
Your workers deserve to enjoy working here
There’s Really Just Two Areas to Evaluate
Number One: Quality of materials
Number Two: Skill of craftsmanship
Which one did you want to reduce? Cheap mindset ends up with a cheap result.
Let the building pay for itself. There’s plenty of equity and cash flow options available.
.jpg)
We Specialize in Problems You Don’t Have Yet
Thankfully.* (Go ahead and crack a grin.) 😊
Your People Are Worth Protecting
Buildings don’t transform lives, but what happens inside them does.
Lungs 🫁 without spores are more productive.
.webp)
Don’t Do That to Your People
Simple truth: Low-cost and top-quality are rarely discovered in the same sentence.
Send us a message
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Serving all of Northwest Indiana and greater Chicagoland
More Educational Resources:
🤔 Dealing with Silicone Problems?
That bubbly, plant-growing nightmare has a solution. Learn the science behind why silicone fails and what actually works.
siliconeissilly.com
📋 Warranty Fine Print Got You Confused?
Those “20-year warranties” might not mean what you think. Read the loopholes before you get caught.
yourwarrantysayswhat.com
💰 Want Transparent Pricing?
No games, no surprises. See exactly what professional roofing costs per square foot.
roofservicemenu.com
Prefer Listening Over Reading?
Most executives find time in the car to explore topics they’re curious about.
Listen to our team solve roof problems through real conversations and client interviews.
Pristine Roofing Podcast